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Ways To Write An Attractive Author Resource Box
Article directories clearly say that when reprinting an article, the authors bio box must remain intact including the link. The resource box is one of the vital pieces of your article marketing strategy. It is what will draw a person to your website, increase your traffic and ultimately your sales.
Your resource box should have enough information to grab readers' interest, and have an effective call to action that will motivate them to click on your link for more information. Regardless of how good your article is, if your resource box does not persuade the reader to visit your site and find out more, you have lost an opportunity to earn a user.
Tips for writing a great resource box:
1. Don't begin your resource box off with your bio. This means to the reader that your article is complete and that they can end reading. Instead, begin with a question or statement that will attract them to read more. Example: "Want fourteen more ways to make money from home?"
2. Do not put in a full bio. Most people do not want to go through your full bio or every degree and merit you have received. Actually, most people will skim over it and you will lose their attention before they get to your link and call to action.
3. Have at least one link, more if allowed. Look at the resource box guidlines for each directory to understand what you are permitted to include. Many directories allow one link, some two. Make sure to include as many links as you are allowed.
4. A strong call to action is a real requirement. Include a statement which notifies the reader what they will receive when they click on your link and how it will favor their lives. For instance, "Download Joe's free post now for more ways to earn money in your sleep!"
5. Answer the burning question. When crafting your resource box, consider the question all readers ask (if just subconsciously)... "What's In It For Me?" (WIIFM).
6. Draft a different resource box to fit every article that you create. If the article is about home interior, then draft your resource box to relate to that with a suitable offer and link. If the next content is specific to tool selection, direct your resource box in that direction. Start a file of resource boxes so that you can add an appropriate one without recreating it each time.
The resource box is your opportunity to tell the viewer what you have in store and what they should do then. If you can show a viewer what they will gain by clicking on your link, you're virtually assured to build your website traffic with the articles you create.
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